Tag Archive for authenticity

A Slippery Slope Begins with Knockoff Truths

“It’s a slippery slope…” or so I’ve heard it said. But, now it’s more than just something I’ve heard. Research supports “It’s a slippery slope”…at least for the little white lie. Let me explain. A team of researchers completed four studies to explore how wearing “counterfeit sunglasses” impacted a person’s level of honesty and their tendency to judge other people as dishonest (Read the study in The Counterfeit Self: The Deceptive Costs of Faking It). In each study, the participants, believing they were participating in a study to evaluate types of sunglasses and were assigned to different groups of “sunglass wearing.” One group wore designer sunglasses. The other group wore knockoffs, counterfeits…you know, the ones that aren’t real but make people think you have the real thing. In essence, they wore a little white lie, a “knockoff” of the truth. In the first study, participants who wore the knockoffs were led to believe they preferred to wear counterfeit sunglasses for practical reasons. In the second study, they wore the knockoffs because the researchers assigned them to the group either wearing the “real thing” or the “knockoffs.” They had no choice. In both studies, the participants were given tasks in which they could cheat (or not) and opportunities to self-report on their performance. Those who believed they wore the knockoffs were significantly more likely to cheat and to inflate their performance when self-reporting than those who wore the designer shades.

In the third study, the researchers added a questionnaire related to judging other peoples’ tendency to engage in unethical behavior such as lying or behaving dishonestly. You guessed it. Those wearing the “knockoff” sunglasses were significantly more likely to assume others would engage in unethical behavior, lie, or behave dishonestly than those wearing the true blue designer shades.

Finally, in the fourth study, the researchers “teased out” what might mediate this “counterfeit sunglass” response. They discovered that feeling inauthentic led to the dishonest behavior and the tendency to judge others as dishonest. In other words, the “little white lie” of pretending to have authentic brand name designer shades when they did not, contributed to dishonesty and believing others to be more dishonest and unethical.

What does this have to do with marriage and family?  Good question. Sometimes couples tell a “little white lie” to avoid a conflict or confrontation. One person stops to get a beer on the way home rather than drink it in front of their spouse because “they don’t want to hear it.” Or, they tell their spouse everything is fine rather than discuss some irritating behavior because “they don’t want the stress.”  One spouse withholds information about finances to limit their partner’s anxiety…or a spouse makes a purchase in secret because they fear the purchase will upset their spouse. All little things, but they’re actually “knockoffs” of the truth. Real truth, designer truth, does not withhold information to avoid a confrontation or hide behavior to avoid the conflict. Real truth addresses the concern rather than trying to avoid the stress with a “knockoff truth.” But, this is where it gets worse, a little white lie, a “knockoff” of the truth, opens the door for more lies. Sure, we all know the person telling the lie may have to expand the lie to cover the first. According to the research, though, telling that “knockoff truth” increases the chance of further dishonesty, more significant dishonesty, bigger lies and bigger coverups. And, it increases the chance that the person telling the “knockoff truth” will become suspicious and judgmental of their partner’s motives and honesty. In other words, they may judge their spouse’s sincere motives and behaviors as dishonest and unethical. The stage is set. The slippery slope is covered with ice. The downward slide of dishonesty, mistrust, coverups, and paranoia begins. It’s better just to avoid the whole thing. Avoid the “knockoff truth,” the little white lie. Stick with telling the real truth, the whole truth, the designer truth. Don’t settle for less. Be honest.